Travel Tech Consulting, Inc. provides a comprehensive set of marketing, business strategy and technology procurement services to Fortune 1000 corporations, travel industry suppliers and intermediaries, small start-up companies, and government entities.
Strategic Marketing – Encompasses all aspects of business strategy including:
- Company business direction and goals
- Global strategy
- Technology audit, evaluation and strategy
Product Marketing – Includes all aspects of the product life cycle including:
- Functional specifications documentation
- Customer requirement definition
- Product positioning strategies
- Product enhancements prioritization
- Competitive analysis
- Channel and distribution strategy
Technology Procurement – Encompasses the entire procurement cycle including
- Buy or build decisions
- Requirements definition
- Global sourcing
- RFI /RFP /RFQ creation
- Proposal evaluation
- Vendor selection
- Vendor negotiation
- Implementation management
Vertical Marketing Strategies– Provides insight for high tech companies who target the global travel industry
- Industry segment market definition
- Insight into travel industry trends
- Understanding of traditional and emerging travel industry technology
- Identify strategic alliances
- Develop go-to-market plans
Business Development
- Business plan development
- Financial Analysis
- Target market strategy
- Strategic alliances