Travel Technology

February 19, 2013

The Future of Travel Distribution – Presentation at Farelogix Media Day

Tweet I was in Miami last week attending the Farelogix Media Day.  My presentation entitled The Future of Travel Distribution can viewed via SlideShare.   Part of my presentation discussed how competing consumer ecosystems (Apple, Google, Amazon, Facebook) provide unique content and purchasing paths via mobile devices. Over the next five years mobile devices (including tablets) will become the foundation for most travel e-commerce. As a […]
December 6, 2011

Privacy versus Personalization

Tweet   Most agree that an important trend in e-commerce is personalization. This is even more essential in the mobile environment where location, context and personalization form the cornerstone for mobile search and marketing. Disturbing news of late around how mobile devices collect our information has created shockwaves across the Web. This includes the most recent reports on Carrier IQ and how it may […]
December 1, 2011

Where in the World is Norm Rose?

Tweet With all due respect to the classic children’s TV show and game Carmen Sandiego, I have borrowed the show’s tag line having just completed a grueling travel schedule that took me to London, Washington DC, Miami, Rome and Amsterdam all within a five week period. These  trips involved client technology engagements and speeches to various audiences. My Miami stop was to participate as Co-Chair of the […]
April 8, 2011

DOJ Approves Google ITA – What does it mean?

Tweet   Today’s announcement about the conditional approval by the U.S. Department of Justice of the acquisition by Google of ITA Software  is sending some shock waves through the travel industry. But at the end of the day what does this really mean? Here are some of  my initial  thoughts: General search becomes meta-search – There are very valid reasons why sites […]
February 24, 2011

The Mobile Knowledge Gap

Tweet For the past 16 years I have lived and worked in the gap between emerging technologies and the travel industry. A consistent pattern has developed. A new technology emerges; consumer behavior changes and the travel industry tries to catch up. This was true with the birth of the Web in mid 1990s where travel companies first thought of the […]
January 12, 2010

Social Media – Understanding the Community

Tweet With the growth of Facebook, LinkedIn and Twitter, social media monitoring and promotion have become a major activity for most travel companies. The goal is to listen to the social networks and respond to issues around a company’s brand. The other major effort is to use fan pages and Twitter feeds to offer limited-timed promotions. Both these activities are […]