Norm Rose – Page 4 – Travel Technology Consulting Inc.

July 31, 2018

The Travel Industry Hype Cycle

Tweet AI will take my job. VR will eliminate the need for travel. AR will enable a new mixed reality travel experience. Travelers demand and expect personalization. Blockchain will put the OTAs and GDS out of business. Voice is the new computer interface. We are in a constant state of hype around emerging technologies and their impact on the travel […]

December 19, 2015

After 20 Years I am Still Looking for Innovation in the Travel Industry

Tweet 2015 marked the 20th anniversary of Travel Tech Consulting, Inc. I founded the company with the tag line “Demystifying Emerging Technologies for the Global Travel Industry“, committed to understanding emerging technology and how it impacts global travel practices. I and my associates have worked on projects in all sectors of the industry. This includes airlines, hoteliers, online travel companies, traditional and emerging […]

June 11, 2015

The Impact of the Lufthansa GDS Fee, Will Metasearch be Coming to Airline.com sites?

Tweet Lately, I have found it difficult to find time to blog as Travel Tech Consulting juggles multiple projects across the travel industry, but I felt compelled to comment on last week’s news that Lufthansa would be charging 16 Euros for bookings through the GDS. I have read lots of commentary on this action ranging from support from fellow carriers and hoteliers […]

August 19, 2014

Bloomberg West Interview

Tweet I appeared on Bloomberg West today. I participated in a round table discussion with Daniel Farrar, CEO of Switchfly. Here is the video: Click here for the Bloomberg Link

August 6, 2014

Airline Customer Experience Management

Tweet Earlier this year I produced a report on Customer Experience Management (CEM). CEM is a major airline trend intended to gather customer insight from all points of passenger interaction and deliver more personalized services at every customer touchpoint. The report is now available for free download (Simply click on the Image to download this report). The study reviews the state of airline CEM efforts, […]

August 6, 2014

Intelligent Travel Assistant Update

Tweet Those readers who have been following my blog over the last 9 years, know that I have long been an advocate for the creation of a mobile Intelligent Travel Assistant (ITA). Despite the frustrations consumers have with current OS intelligent assistants such as Siri, Google Now and Microsoft Cortana, a second generation of truly intelligent assistants is on the near horizon. Some pundits […]