December 6, 2011

Privacy versus Personalization

  Most agree that an important trend in e-commerce is personalization. This is even more essential in the mobile environment where location, context and personalization form the cornerstone for mobile search and marketing. Disturbing news of late around how mobile devices collect our information has created shockwaves across the Web. This includes the most recent reports on Carrier IQ and how it may be […]
December 1, 2011

Where in the World is Norm Rose?

With all due respect to the classic children’s TV show and game Carmen Sandiego, I have borrowed the show’s tag line having just completed a grueling travel schedule that took me to London, Washington DC, Miami, Rome and Amsterdam all within a five week period. These  trips involved client technology engagements and speeches to various audiences. My Miami stop was to participate as Co-Chair of the PhoCusWright […]
September 13, 2011

Google Flights

  The much anticipated  integration between ITA Software and Google arrived today with the launch of Google Flight search. The most visible enhancement in this new interface is the instant loading of fares and schedules when you enter the city pairs. The ability to launch flights from the standard Google box which leads you to the flight page ties general […]
August 16, 2011

Leisure Travel Distribution 2004, Today and Tomorrow

  In 2004, I authored and published in conjunction with PhoCusWright a study entitled “Selling Complex Leisure Travel Online- Focus on Dynamic Packaging”. This research described an emerging leisure travel distribution platform based on an N-Tier architecture which blends proprietary content with external connections to deliver dynamic packages that are personalized to a consumer’s needs. I am glad that many of the concepts I described in the study have come to […]
August 16, 2011

Smart Mobs – Now a Reality

One of the most influential and clairvoyant books on mobile trends is Howard Rheingold’s 2002 Smart Mobs. Howard accurately predicted many of the trends we now see as common such as: The growth of smartphones The intersection between mobile and social media The use of mobile devices to mobilize protests (thus the term Smart Mobs). This last point came into clear focus with the Middle East Arab Spring and the […]
July 19, 2011

The always-connected traveller: How mobile will transform the future of air travel

  Earlier this year, Amadeus commissioned Travel Tech Consulting to conduct research on airlines mobile trends. The whitepaper “The Always-Connected Traveller: How Mobile Will Transform the Future of Air Travel” combines research from JD Power with interviews of nine airlines from around the world. Augmented with Travel Tech’s ongoing monitoring of mobile airline trends, the report provides a clear picture of the current […]